Job Overview

Our client is an innovative events company with over six years of experience specializing in silent disco entertainment. As they expand their ticketed events and work-for-hire services, they are seeking a Senior Social Media Specialist to revitalize their digital presence. This role is primarily focused on high-impact video marketing—repurposing existing assets into engaging, short-form content for Instagram and Facebook to drive ticket sales. The ideal candidate is a trends expert who can blend creative video editing with strategic content management to grow a community of event-goers.

Schedule

• Monday - Friday, 8:00 AM - 12:00 PM PST (20 hours per week)

Responsibilities

• Video Marketing: Repurpose and edit existing video assets into high-energy, 15-30 second social media videos optimized for Instagram Reels and Facebook.
• Content Strategy: Create and manage a comprehensive content calendar, incorporating approval workflows and regular posting schedules.
• Trend Integration: Stay ahead of social media trends by selecting viral music and implementing current platform best practices to maximize reach.
• Email Marketing: Support digital outreach via MailChimp, managing a database of approximately 7,000 contacts for event announcements.
• Design & B2B Support: Assist with Canva-based updates for sponsor pitch decks and marketing materials; support the development of a LinkedIn presence for B2B outreach.
• Growth Initiatives: Explore and implement cost-effective text marketing strategies and leverage HubSpot (Free) for basic lead tracking.
• Platform Management: Post and schedule content primarily across Instagram, ensuring brand consistency and high engagement.

Requirements

• Experience: Minimum of 5+ years of experience in social media management and professional video editing.
• Instagram Expertise: Expert-level proficiency in Instagram marketing, including Reels, Stories, and community engagement strategies.
• Video Portfolio: A strong portfolio demonstrating your ability to produce fast-paced, engaging video content for the entertainment or events sector.
• Technical Skills: Strong video editing capabilities with a focus on quick turnaround for testing and optimization.
• Trend Awareness: Excellent understanding of current social media trends, popular music, and evolving platform algorithms.
• Communication: Exceptional written communication skills for drafting captions, email newsletters, and marketing copy.

Qualifications

• Experience with AI tools for video creation and content development is a significant plus.
• Background in marketing for events, entertainment, or music-related businesses.
• Proficiency in Canva, MailChimp, and familiarity with Eventbrite or similar ticketing platforms.
• Knowledge of text marketing (SMS) platforms and strategies.

Independent Contractor Perks

• Permanent work from home
• Immediate hiring

Note

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.