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SEO Specialist (Blog Buildout)

Job Overview

We are looking for an experienced SEO Specialist to support a project focused on building out and optimizing our company blog. The primary goal is to develop a well-structured, SEO-friendly blog that improves organic search visibility, strengthens our online presence, and attracts relevant traffic.

Strong focus on SEO research, blog planning, content optimization, and implementation. We are looking for someone who can take ownership of the blog buildout, identify opportunities to improve search rankings, and ensure the blog is structured according to SEO best practices.

Schedule: Remote, Part Time | 4 hours daily, Monday to Friday, Flexible Schedule during CST Business hours (9:00 AM to 6:00 PM)

Responsibilities

1. SEO Research and Strategy

  • Conduct keyword research to identify relevant, high-value search terms and content opportunities.
  • Analyze search intent and competitor blogs to identify topics that can attract qualified organic traffic.
  • Develop keyword strategies and content recommendations aligned with the company's target audience and business goals.
  • Identify opportunities to improve existing blog content and fill content gaps.

2. Blog Buildout and Content Planning

  • Develop a structured blog content plan based on keyword research and SEO opportunities.
  • Organize blog categories, topics, and content clusters to create a clear website structure.
  • Recommend blog topics, titles, headings, and content outlines.
  • Establish internal linking strategies to improve website navigation and SEO performance.
  • Ensure blog content is organized logically and follows SEO best practices.

3. On-Page SEO and Content Optimization

  • Optimize blog posts for target keywords and relevant search queries.
  • Write or optimize SEO-friendly titles, meta descriptions, headings, URLs, and image alt text.
  • Review content for keyword placement, readability, structure, and search intent.
  • Implement internal links and recommend relevant external links where appropriate.
  • Ensure blog pages follow technical and on-page SEO best practices.

4. SEO Implementation and Quality Assurance

  • Upload, format, and optimize blog content within the company's website or CMS.
  • Review blog pages to ensure proper formatting, links, metadata, and overall SEO setup.
  • Identify and address basic SEO issues affecting blog performance.
  • Ensure the blog is mobile-friendly, easy to navigate, and properly structured.

5. Reporting and Project Handover

  • Track completed blog buildout tasks and SEO improvements.
  • Provide updates on project progress, keyword targeting, and optimization work.
  • Document the SEO structure, keyword strategy, and recommendations for future blog content.
  • Provide a clear handover of completed work and recommendations for ongoing blog management.

Requirements

  • Proven experience in SEO, particularly blog SEO and content optimization.
  • Strong understanding of keyword research, search intent, and content strategy.
  • Experience building or restructuring blogs for SEO.
  • Knowledge of on-page SEO, internal linking, metadata, and content hierarchy.
  • Familiarity with SEO tools such as Ahrefs, SEMrush, Google Search Console, Google Analytics, or similar platforms.
  • Experience working with website platforms or CMS tools such as WordPress, Webflow, or similar.
  • Strong analytical, research, and organizational skills.
  • Ability to work independently, manage project deliverables, and meet agreed deadlines.

Independent Contractor Perks

  • Permanent work from home
  • Immediate hiring

Note

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.

One application, multiple possibilities: When you apply, our team reviews your background against all current openings, not just this one! If a different role fits your skills, we'll get in touch! We also encourage you to keep exploring our job board and apply directly to any position that excites you.

SEO Specialist (Blog Buildout)

Job Category

Marketing and Content

Job Type

Part Time (20 - 34 Hours per week)

Work Schedule and Timezone

Mon-Fri 9:00 AM to 6:00 PM Austin, TX Time

Published on

Nov 03 2026

BruntWork will never ask you for money or any other form of payment. If someone claiming to represent BruntWork is requesting a payment from you, please let us know at applications@bruntwork.co

“BruntWork made the entire recruitment process smooth, transparent, and stress-free. They matched me with a client that genuinely fits my skills and values — and the support didn’t stop at placement... A reliable, professional partner I’d recommend without hesitation.”

— Zyrrah D, Bookkeeper

Google rating
4.9/5
Glassdoor rating
4.9/5