Job Overview

Our client is looking for a Social Media & Insurance Marketing Specialist to own the entire social media strategy and lead generation engine for a multi-faceted financial services practice. This role puts you at the intersection of creative content creation and prospect qualification, where your ability to craft compelling social campaigns will directly fuel the sales pipeline. You'll work closely with licensed insurance professionals who handle the closing process, while you build the audience, create engagement, and ensure every lead that reaches them is qualified and ready to convert. This is a high-impact position where your marketing expertise translates directly into business growth.

Client Overview

Our client is a well-established family-owned financial services firm specializing in insurance, real estate, mortgage brokerage, and credit repair. With over 40 years of combined industry experience and licensing across all 50 states for life, health, and annuities, they're expanding their digital presence to generate organic leads during the critical Annual Enrollment Period and beyond.

Schedule: Monday - Friday, 9:00 AM - 6:00 PM Eastern Standard Time, with 1 hour unpaid break (40 work hours per week)

Responsibilities

• Create and manage social media content across multiple platforms including Facebook, Instagram, and YouTube channels focused on financial services
• Develop and execute organic lead generation campaigns specifically for Medicare Advantage, dual special needs plans, chronic special needs plans, and ACA insurance products
• Respond to inbound inquiries via email, social media messages, and form submissions with timely follow-up
• Pre-qualify prospects for insurance products by verifying Medicare eligibility, comfort with sharing required documentation, and readiness to proceed
• Scrub leads for TCPA compliance and verify against the do not call registry before client contact
• Schedule qualified prospects using Calendly for one-on-one consultations with licensed agents
• Research competitor social media strategies and implement best practices to improve engagement and reach
• Provide weekly analytics and reporting on campaign performance, lead quality, and conversion metrics
• Manage content scheduling and posting calendars to maintain consistent brand presence
• Expand social media operations to support additional business lines including real estate, mortgage, credit repair, telehealth, and YouTube channels as business grows

Requirements

• Proven experience in social media marketing and advertising with a portfolio demonstrating previous work
• Demonstrated ability to generate organic leads through social media platforms
• Experience with content creation including graphics, video editing for reels, and copywriting
• Strong community management skills with ability to engage audiences and nurture prospects
• Excellent written and verbal communication skills for professional client interaction
• Ability to work independently with minimal supervision and take full ownership of social media strategy
• Comfortable learning new processes and systems with guidance from team leadership

Qualifications

• Bonus if you have experience working in insurance sales, marketing, or administration
• It helps if you're familiar with insurance qualification processes or Medicare products
• Bonus if you have experience with real estate, mortgage, or financial services marketing
• It helps if you know Go High Level, Planable, or other social media scheduling platforms
• Bonus if you have experience managing multiple brand accounts or YouTube channels
• It helps if you understand TCPA compliance and lead scrubbing requirements

Why Join This Team

• Work remotely with full autonomy over your social media strategy and creative direction
• Join a stable, family-owned business with over 40 years of industry experience and multiple revenue streams
• Grow your skills across diverse industries including insurance, real estate, mortgage, telehealth, and digital content creation
• Receive support from industry veterans who can handle operational follow-up while you focus on marketing excellence
• Opportunity to expand your role as the business scales into new verticals and digital channels

Independent Contractor Perks

• Permanent work from home
• Immediate hiring
• Health Insurance Coverage for eligible locations

Note

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.

One application, multiple possibilities:

When you apply, our team reviews your background against all current openings, not just this one! If a different role fits your skills, we'll get in touch! We also encourage you to keep exploring our job board and apply directly to any position that excites you.