You will own social media for a brand across Instagram, TikTok and LinkedIn. You will build an engaged padel community and product demand for a padel brand, while strengthening a footwear brand’s reputation and generating enquiries for its design, development and sourcing services.

The Role:

• This is one hands-on, part-time role across two distinct brands.
• Work with Carl and the design and sourcing teams, using separate accounts, brand voices, and reporting.
• Proposed starting allocation: 14 hours per week for the padel brand and 6 hours for the footwear brand, reviewed monthly.
• Agree on priorities and content volumes within the 20-hour weekly commitment.

Schedule:

• Monday to Friday, flexible schedule during the client’s business hours (UK Time, 20 hours per week)
• Working pattern to be agreed

Key Responsibilities:

• Own a focused social plan for each brand and one coordinated calendar, prioritising the campaigns and channels most likely to deliver results within 20 hours per week.
• Create and edit short-form video, copy, posts, Stories and carousels using supplied brand assets and agreed filming sessions. Batch production and adapt suitable content across platforms.
• For the padel brand, build product, community, event and creator campaigns that drive engagement, sign-ups and sales.
• For the footwear brand, turn approved projects, design processes, team expertise and factory insights into content that attracts suitable clients.
• Manage comments and messages during agreed working hours; coordinate selected collaborations for the padel brand and route qualified enquiries for the footwear brand to the commercial team.
• Coordinate website and email journeys, track campaign links and follow up lead handovers with the CEO.
• Test content and calls to action; report growth, engagement, enquiries and commercial outcomes separately for each brand.
• Manage permissions, disclosures and account access. Obtain consent before publishing client work or factory footage.
• Support paid campaigns only where an agreed budget and time allocation are provided.

Channel Priorities

For the padel brand:

• Instagram and TikTok lead consumer discovery, community and product demand. LinkedIn supports founder stories, business credibility, and club, retail, or commercial relationships.

For the footwear brand:

• LinkedIn leads professional credibility and client acquisition. Instagram provides a visual portfolio and process stories.
• Use TikTok selectively to test design and development content, without duplicating the padel brand’s consumer plan.

Experience and Capabilities:

• Practical experience managing Instagram, TikTok and LinkedIn, including analytics, publishing and community engagement.
• Ability to connect social activity to website traffic, subscriber growth and sales or qualified enquiries.
• Ability to manage two brands, prioritise a shared workload and coordinate creators, designers and commercial colleagues.
• Interest in padel, footwear and design. Experience with both consumer brands and business-to-business services is desirable.
• Self-directed working style and clear communication. Attend agreed shoots and events within the weekly commitment; agree any additional hours in advance.

First 90 Days:

• Weeks 1–2: Audit both brands and agree priority audiences, channels, approvals and success measures. Set a realistic publishing schedule within 20 hours per week, using existing assets and team support; establish campaign tracking and the footwear brand’s enquiry handovers.

• Weeks 3–4: Establish the agreed publishing rhythm, begin prioritising the padel brand’s activity and footwear brand’s expertise content, and deliver a concise review for each brand.

• Days 31–60: Refine the strongest content, progress selected creator collaborations and approved footwear brand’s project stories, and improve sign-up and enquiry conversion within the agreed workload.
• Days 61–90: Review the padel brand’s growth and the footwear brand’s enquiries against the agreed measures. Recommend the next quarter’s priorities, adjusting channel activity and time allocation to the results.

Independent Contractor Perks

• Permanent work from home
• Immediate hiring

Note:

Please click the Apply Now button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.

One application, multiple possibilities: When you apply, our team reviews your background against all current openings, not just this one! If a different role fits your skills, we'll get in touch! We also encourage you to keep exploring our job board and apply directly to any position that excites you.