Social Media Specialist — Property Inspection Services
Part-Time | Remote | Worldwide

About the Role

A specialist Australian property inspection company — providing pre-purchase plumbing inspections to help buyers make informed decisions — is looking for a creative and organised Social Media Specialist to elevate their online presence. You'll be responsible for building a consistent, professional brand voice across social platforms while creating content that educates, engages, and converts.

What You'll Be Doing

Content Creation

• Create visually striking, on-brand content for LinkedIn, Facebook, Instagram, and Twitter that reflects the company's professional image and industry expertise
• Design tile-based visuals incorporating the company logo and relevant stock imagery — including sourcing and managing appropriate imagery for each piece of content
• Craft engaging, informative captions using AI-assisted tools including ChatGPT, ensuring content is both captivating and professionally presented
• Produce and edit short video clips using CapCut Pro — including subtitles and branding elements — to showcase services dynamically

Platform & Community Management

• Manage a consistent posting schedule across all platforms to maximise engagement and reach
• Monitor and respond to comments, messages, and interactions in a professional and timely manner
• Use social media management tools to schedule content and track performance
• Exercise discretion and professionalism at all times — particularly when handling client-related information or property details

Strategy & Reporting

• Analyse social media analytics and prepare weekly performance reports with insights and recommendations
• Stay across social media trends and best practices, adapting strategy to leverage new opportunities
• Collaborate closely with the internal team to ensure all content aligns with company values, messaging, and client confidentiality standards

Tools You'll Be Working With

Core: Canva, CapCut Pro, Adobe Photoshop, ChatGPT, Asana, Slack, Monday.com, Loom, ActiveCampaign, WordPress, Wix, Zoho, Atlassian

What We're Looking For

• Proven social media management experience with a strong content portfolio
• Proficient in Canva and Adobe Photoshop for graphic design
• Comfortable sourcing stock imagery and managing visual assets across multiple content pieces
• Comfortable producing and editing short-form video content using CapCut Pro or similar
• Strong written English — you can write captions that are engaging, professional, and on-brand
• Organised and self-directed with the ability to manage a consistent content calendar independently
• Discreet and professional — able to handle client information with care
• Analytical — you track what's working and adjust accordingly
• Experience with social media scheduling and performance reporting tools
• Familiarity with the property, construction, or trades industry a bonus

Engagement Details

• Part-time, flexible scheduling
• Remote