Role Name: Social Media Marketing Specialist

Schedule: Tuesday to Saturday, 9am to 6pm Eastern with an hour unpaid break

Client Overview: Join an exciting jewelry startup as they launch and scale a new brand in the competitive jewelry market. You’ll be the driving force behind their social media strategy, helping transform a brand that’s getting significant traffic but needs your expertise to convert visitors into customers. This is a unique opportunity to build a brand from the ground up and directly impact growth trajectory.

Job Description: You’ll own the complete social media marketing strategy for a promising jewelry startup that’s ready to scale. With 29,000 website sessions generating only $400 in sales, there’s massive untapped potential waiting for the right marketing expert. You’ll work directly with an experienced business owner who values independence and results, giving you the creative freedom to make a real difference. This role is perfect for a self-driven marketing professional who thrives on building brands from the ground up and seeing direct impact from their work.

Responsibilities:

• Develop and execute comprehensive social media marketing strategies that drive conversions, not just engagement
• Create engaging video content and reels across multiple social media platforms
• Perform video editing to produce high-quality, compelling content that tells the brand story
• Build and enhance brand storytelling to make the jewelry brand more compelling and authentic
• Design social media campaigns that directly support business growth and sales objectives
• Analyze performance metrics and optimize content strategy based on conversion data
• Collaborate directly with the business owner on brand development and strategic direction
• Transform website traffic into actual sales through strategic social media funneling

Requirements:

• Proven experience in social media marketing with demonstrated results (no entry-level candidates)
• Strong video editing and content creation skills across major social platforms
• Experience developing conversion-focused marketing strategies, not just engagement-driven content
• Ability to work independently with minimal supervision and take full ownership of results
• Understanding of e-commerce and jewelry/fashion industry marketing approaches preferred
• Self-motivated mindset with ability to manage projects from concept to completion
• Bonus if you have experience with Shopify or e-commerce platform optimization
• It helps if you have experience working with startup brands or scaling new products

Independent Contractor Perks
HMO Coverage for eligible locations
Permanent work from home
Immediate hiring
Steady freelance job