Digital Marketing Strategy Manager
Schedule:
- Flexible during client business hours
- 40 hours per week
- Client timezone: Sydney, AU
Key Responsibilities
Strategy, Performance & Reporting
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Lead the digital marketing strategy to drive bookings, event enquiries and revenue growth.
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Deliver clear, actionable performance reporting and use insights to deliver continuous improvement.
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Support all seasonal campaigns and key marketing projects by delivering the digital components needed to drive sales.
Paid Media & Acquisition
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Manage and optimise Google Ads and Meta campaigns to grow new and returning audiences.
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Maximise ROAS through ongoing testing, targeting and creative optimisation.
Website, SEO & Conversion
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Own website performance, content accuracy and conversion optimisation.
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Improve the online customer journey and booking experience across all venues.
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Lead SEO and local search optimisation to increase organic visibility and traffic.
CRM & Email Marketing
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Manage CRM, automated flows and EDMs to increase repeat visitation and guest engagement.
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Segment and nurture audiences to drive sales, loyalty and customer lifetime value.
Requirements
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3+ years in digital marketing with proven performance results.
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Hospitality, lifestyle or multi-venue experience preferred.
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Demonstrated success managing paid media, SEO, CRM and analytics.
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Strong analytical and optimisation capability.
Independent Contractor Perks
- HMO Coverage for eligible locations
- Permanent work from home
- Immediate hiring
41986794098
Digital Marketing Strategy Manager
Job Category
Marketing and Content
Job Type
Full Time (35 hours or more per week)
Work Schedule and Timezone
Sydney
Published on
Dec 02 2025