Job Overview

Our client is looking for a Social Media Coordinator who will serve as the strategic and creative engine behind a brand establishing its presence from the ground up. In this role, you will turn expert knowledge and an aesthetic lifestyle into a systematic, high-performing content pipeline. Instead of relying on guesswork, you will direct the founder on exactly what to film, provide clear content roadmaps, edit high-end short-form media, and manage day-to-day distribution across Instagram and TikTok.

Schedule: Remote, Part Time | Monday - Friday, flexible working hours within UK business hours (20 work hours per week)

Responsibilities

• Strategy & Planning: Develop and manage a monthly content calendar detailing filming briefs, core messaging, and distribution schedules.
• Content Ideation: Conceptualize high-performing themes across educational health insights, refined cooking/nutrition tutorials, and daily lifestyle moments.
• Trend & Market Research: Monitor competitor performance, emerging algorithm shifts, and visual trends within the wellness and culinary spaces.
• Post-Production: Edit raw video and photo assets into cohesive, elevated content aligned with a minimalist, luxury aesthetic.
• Format Optimization: Translate trending styles (e.g., podcast clips, aesthetic vlogs, voiceover explainers) into brand-appropriate short-form video.
• Platform Management: Repurpose, schedule, and publish native content across Instagram and TikTok to maintain consistent cadence.
• Media Organization: Curate and maintain organized raw footage libraries via shared cloud drives.
• Audience Growth: Execute engagement tactics to steadily build organic reach, engagement rates, and follower retention.

Requirements

• Proven track record building and managing organic social media strategies from scratch.
• Strong portfolio demonstrating high-caliber short-form video editing (Reels/TikTok) tailored to a polished lifestyle aesthetic.
• Deep tactical understanding of Instagram and TikTok algorithms, analytics, and community dynamics.
• Clear affinity for or professional background in wellness, naturopathy, holistic health, or nutrition.
• Direct, proactive communication style with strict adherence to publishing deadlines.

Qualifications

• Prior agency background managing multi-disciplinary brand deliverables.
• Familiarity working alongside UK-based businesses and target audiences.
• Experience leveraging AI-assisted editing workflows to accelerate production.
• Cross-channel experience adapting video assets for secondary platforms like Pinterest or YouTube Shorts.
• Willingness to handle light administrative touchpoints (such as basic community engagement and DM triaging) as the brand scales.

Independent Contractor Perks

• Permanent work from home
• Immediate hiring

Note
Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.

One application, multiple possibilities: When you apply, our team reviews your background against all current openings, not just this one! If a different role fits your skills, we'll get in touch! We also encourage you to keep exploring our job board and apply directly to any position that excites you.