Job Overview

We are seeking an experienced TikTok Shop Performance Marketing Specialist (GMV Max) to manage and optimize GMV Max campaigns for e-commerce brands. In this role, you will drive measurable sales growth through paid TikTok Shop advertising by managing client ad accounts, tracking campaign performance, and scaling high-performing assets. You will also collaborate closely with affiliate and creative teams to leverage creator content for maximum commercial impact. This full-time remote position is ideal for a data-driven marketer with an established understanding of the TikTok Shop ecosystem.

Schedule

• Mon-Fri, 5 AM - 2 PM PST with 1 hr unpaid break (40 hrs per week)

Responsibilities

• Set up, manage, and optimize TikTok Shop GMV Max advertising campaigns across assigned client accounts.
• Monitor advertising budgets, pacing, campaign performance, and spend efficiency.
• Analyze GMV, ROAS, cost efficiency, conversion rates, and product-level performance.
• Identify winning products and creative assets for scaling.
• Review underperforming campaigns and implement data-driven improvements.
• Coordinate with affiliate and creative teams to identify high-performing creator content suitable for paid promotion.
• Support paid advertising strategies around product launches, seasonal campaigns, and promotional periods.
• Maintain accurate performance reports and communicate recommendations to internal stakeholders.
• Manage multiple client advertising accounts while maintaining performance standards.

Must-Have Requirements

• At least 2 years of hands-on TikTok Ads experience, including demonstrable TikTok Shop GMV Max campaign management.
• Experience managing paid advertising for e-commerce brands, ideally in the US TikTok Shop market.
• Proven ability to optimize campaigns for GMV, ROAS, and commercial performance.
• Proficiency in TikTok Ads Manager and relevant TikTok Shop advertising tools.
• Strong analytical skills and comfort interpreting campaign data.
• Experience working with creator-led advertisements and affiliate content.
• Ability to manage several client accounts with minimal supervision.
• Strong written and spoken English.
• Experience with an e-commerce or performance marketing agency serving multiple brands is preferred.

Independent Contractor Perks

Permanent work from home

Immediate hiring

Health Insurance Coverage for eligible locations

Note

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.

One application, multiple possibilities: When you apply, our team reviews your background against all current openings, not just this one! If a different role fits your skills, we'll get in touch! We also encourage you to keep exploring our job board and apply directly to any position that excites you.