Job Overview

Our client is looking for an experienced HighLevel (GoHighLevel) CRM Automation & Sub-Account Builder to join their team on a contractor basis.

The client will provide the overarching strategy, business requirements, and direction, along with expert support and coaching when needed. However, they need someone who can take ownership, work independently, and execute the technical buildouts from start to finish.

The ideal candidate already has strong hands-on experience with the technical functionality of the HighLevel platform, including CRM setup, workflow automation, nurturing sequences, communications, sub-account builds, integrations, reporting, and troubleshooting.

This is a hands-on technical role. The successful candidate should be able to demonstrate previous HighLevel buildouts through working examples and will be required to complete a test project within an agreed and timely timeframe as part of the selection process.

Schedule Remote, Full Time | During EST (Atlanta) Business hours. 

Responsibilities:

HighLevel / GoHighLevel CRM:

• Build, configure, and maintain HighLevel sub-accounts from the ground up.
• Develop complex workflow automations based on business requirements.
• Build and manage lead nurturing sequences and customer communication journeys.
• Configure and maintain custom fields, tags, lists, pipelines, calendars, and contact management systems.
• Build and maintain snapshots and ensure they are properly configured and up to date.
• Set up and manage reporting dashboards to track key performance metrics.
• Configure and deploy SMS and email campaigns, including bulk actions.
• Manage conversation settings and Conversation AI functionality.
• Configure pipelines, opportunities, stages, calendars, appointments, and related automations.
• Troubleshoot workflow, CRM, communication, and integration issues.
• Review existing builds and identify opportunities to improve efficiency, reliability, and scalability.

Automation & Integrations:

• Build and maintain integrations between HighLevel and third-party platforms.
• Create and troubleshoot Zapier automations and multi-step workflows.
• Work with webhooks and API-related functionality when required.
• Understand how data moves between systems and ensure accurate field mapping and triggering.
• Test automations thoroughly before deployment and troubleshoot issues independently.

Email & SMS intergrations:

• Build email and SMS automation cadences based on provided strategy.
• Configure campaigns, sequences, triggers, and follow-up logic.
• Demonstrate knowledge of email deliverability best practices.
• Understand and implement A2P compliance requirements for SMS messaging.
• Troubleshoot delivery, workflow, and campaign issues.

Facebook / Instagram & Social Event Buildouts:

• Facebook event page setup and configuration.
• Instagram/Facebook campaign and event-related buildouts.
• Meta advertising setup and deployment.
• Audience setup and management.
• Meta ad campaign configuration and optimization.
• Understanding of the Meta advertising spend process.
• Connecting social campaigns and lead-generation activities with HighLevel workflows and automations.
• Building the supporting CRM automation and follow-up sequences for social campaigns/events.

Sub-Account Builds:

• Build complete HighLevel sub-accounts based on business requirements.
• Configure CRM structures, pipelines, calendars, workflows, campaigns, forms, triggers, automations, and communications.
• Replicate and customize proven systems using snapshots where appropriate.
• Conduct quality checks and testing before handing builds over for use.
• Document key configurations and processes when necessary.

Requirements:

• Extensive hands-on experience with HighLevel / GoHighLevel CRM and sub-account building.
• Expertise in workflow automation, nurturing sequences, email, and SMS automation.
• Knowledge of A2P compliance and email deliverability.
• Webhooks, custom fields, tags, contact/list management, and snapshot creation/maintenance.
• Setting up reporting dashboards, Conversation AI, bulk SMS/email campaign deployment, calendar setup/management, and pipeline setup/management.
• Experience with forms, lead capture, and Zapier integrations.
• Hands-on experience with troubleshooting and QA of automations.
• Facebook/Instagram event and campaign buildouts, Meta audience setup, and Meta advertising and spend processes.

Qualifications

• Proven professional experience working extensively in HighLevel/GoHighLevel.
• Experience specifically as a HighLevel sub-account builder.
• HighLevel/GoHighLevel certification is strongly preferred.
• Demonstrated experience building complex CRM and automation systems from scratch.
• Strong understanding of workflow logic, triggers, actions, conditions, and automation sequences.
• Experience integrating HighLevel with other platforms using Zapier, webhooks, or similar tools.
• Demonstrated experience with Facebook/Instagram and Meta event/advertising buildouts.
• Strong understanding of SMS and email campaign deployment.
• Knowledge of A2P compliance and email deliverability.
• Ability to independently troubleshoot technical issues.
• Strong attention to detail and quality assurance.
• Ability to take a strategy or set of requirements and independently translate it into a functioning technical build.
• Strong communication skills and ability to collaborate with a team.
• Ability to work within deadlines and provide timely updates on project progress.

Nice to Have:

• Thinkrr AI outbound and inbound calling software experience.
• AI-powered voice/calling automation.
• Additional HighLevel API experience and advanced webhook/API integrations.
• Experience building AI-driven lead follow-up systems.
• Experience with advanced Meta advertising funnels.

Independent Contractor Perks

• Permanent work from home
• Immediate hiring
• Health Insurance for eligible locations. 

Note

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.

One application, multiple possibilities: When you apply, our team reviews your background against all current openings, not just this one! If a different role fits your skills, we'll get in touch! We also encourage you to keep exploring our job board and apply directly to any position that excites you.