Job Overview

Our client is seeking an innovative, hands-on Digital Marketing Strategist (Meta Ads) to take complete ownership of their multi-channel marketing engine. Working directly alongside the founder, you will leverage AI content tools, manage paid advertising campaigns across Meta and Google, and construct high-converting lead pipelines. This role offers high strategic autonomy, giving you the platform to build marketing systems from scratch, test creative campaigns, and support the rollout of new commercial and event marketing ventures.

Schedule

Wednesday - Friday, Flexible schedule AEST (20 work hours per week)

Responsibilities

• Strategy & Multi-Channel Paid Campaigns: Design and execute end-to-end digital marketing strategies to generate qualified leads for epoxy flooring and concrete restoration projects across NSW; manage, track, and optimize paid social campaigns across Meta Ads (Facebook & Instagram); collaborate with the external Google Ads specialist to ensure cohesive brand presence; monitor campaign performance, tracking key metrics (CPL, CPA, conversion rates) and maintaining structured lead reporting logs.
• AI-Driven Content Creation & Social Media: Utilize modern AI creation platforms to generate high-performing social copy, promotional graphics, and video/Reels concepts; manage social media accounts, content calendars, and cross-platform scheduling; execute marketing launches and promotional campaigns for expansion ventures, including motorsport event marketing.
• Data Management & System Building: Log incoming lead data, update CRM tracking boards, and maintain clean database records; build scalable, repeatable marketing processes and campaign templates from the ground up as the business transitions into an agency-style model.

Requirements

• Proven experience building and executing growth marketing strategies that generate tangible B2C/B2B leads and revenue.
• Demonstrated proficiency leveraging AI content generators to produce marketing assets efficiently.
• Hands-on experience setting up, budgeting, and optimizing Meta Ads campaigns to drive local trade leads.
• Ability to operate independently as a system builder, take full ownership of deliverables, and construct marketing systems without heavy supervision.

Independent Contractor Perks

• Permanent work from home
• Immediate hiring

Note

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.

Important Disclaimer

BruntWork never charges fees for applying or any part of the hiring process—it is 100% free. If you are ever asked for payment, please stop and report it immediately to our official email us through the ‘Contact Us’ form on our official BruntWork website.