Job Overview

We're looking for a Social Media Assistant to take ownership of their social media presence across Facebook and Instagram, transforming high-quality photography and video content into compelling posts that showcase the unique value of handcrafted art jewelry. This role puts you at the center of a brand relaunch, where your consistency, creativity, and strategic thinking will directly drive sales and audience growth. You'll work closely with the designer and have access to professional photography and videography to bring each piece to life.

Client Overview

Our client is a fine jewelry designer specializing in handcrafted, hand-designed art jewelry using fine silver metal clay. With 20 years of experience and a strong existing audience, they are relaunching their online presence to connect with customers who value the artistry and craftsmanship of handmade pieces over mass-produced imports.

Schedule: Monday - Friday, 1:00 PM - 5:00 PM Central Time (20 work hours per week)

Responsibilities

• Create and publish one high-quality social media post per day across Facebook and Instagram
• Design basic graphics and edit video content to showcase handmade jewelry pieces
• Write engaging captions that convey the value and artistry of hand-designed jewelry versus mass-produced alternatives
• Respond to direct messages, comments, and community engagement across all platforms
• Research competitor strategies in the jewelry and handmade goods space to identify what works
• Analyze weekly performance metrics and adjust content strategy based on engagement data
• Manage and organize content assets from Google Drive for posting
• Maintain consistent posting schedule and brand voice across all channels
• Develop content themes by product category (earrings, bracelets, anklets, etc.)
• Capture the creative process and behind-the-scenes moments in content storytelling

Requirements

• Proven experience managing social media for US or European businesses, specifically Facebook and Instagram
• Demonstrable portfolio showing previous social media work and results (follower growth, engagement rates)
• Strong content creation skills including basic graphic design and video editing
• Ability to write compelling, sales-focused captions that communicate product value
• Experience with community management and audience engagement strategies

Nice to have

• Bonus if you have experience positioning premium or artisan products against mass-market alternatives
• It helps if you're familiar with Google Drive and WhatsApp for collaboration
• Bonus if you have photography or videography skills to provide creative direction
• It helps if you have experience with content planning tools and social media scheduling platforms
• Experience in the jewelry industry or handmade goods sector with understanding of product positioning
  

Independent Contractor Perks

• Permanent work from home
• Immediate hiring

Note

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.