Job Overview

We are seeking a creative and versatile Content Creator / Social Media Manager to develop and manage engaging content across multiple brands. The ideal candidate will have strong content development and copywriting skills, with the ability to adapt messaging, tone, and creative direction to different audiences. This role will focus on creating strategic content calendars, researching trends and competitors, repurposing existing content, and coordinating with creative team members to maintain a consistent and engaging presence across social media platforms.

Responsibilities

• Develop monthly content calendars across multiple brands and platforms.
• Write engaging, natural captions, social media copy, and marketing content.
• Research relevant content ideas, industry trends, competitors, and audience interests.
• Repurpose existing content into fresh and platform-specific posts.
• Assist with basic content creation, including simple graphics or short-form content when needed.
• Coordinate with graphic designers and video editors to develop creative assets.
• Schedule and publish content across relevant social media platforms.
• Adapt content and messaging to different brand voices, audiences, and marketing objectives.
• Monitor engagement, inquiries, and content performance.
• Identify opportunities to improve content strategy and audience engagement.

Requirements

• Proven experience in content creation and social media management.
• Strong copywriting skills with excellent written English.
• Ability to create engaging, natural-sounding content without relying heavily on templates or generic AI-generated copy.
• Strong understanding of social media trends, content formats, and audience engagement.
• Experience managing content across multiple brands or accounts.
• Ability to adapt writing style and creative direction to different brand identities.
• Strong research and competitor analysis skills.
• Highly organized with excellent attention to detail.
• Ability to collaborate effectively with designers, video editors, and other team members.
• Proactive, creative, and able to work independently in a remote environment.

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