Job Overview:

Seeking a part-time Digital Marketing Specialist to manage Google and Meta ad campaigns, optimize SEO, maintain a Wix website, and integrate marketing tracking with the CRM. The role requires hands-on experience in paid media, Canva, Wix, and analytics to drive lead generation for early learning centers.

schedule

10 am-2 pm or 1 pm-5 pm Sydney time

Responsibilities:

• Generate, manage, and optimize targeted Google and Meta advertising campaigns.
• Allocate and redirect budgets efficiently based on cross-channel performance reporting.
• Maintain and update the revamped company website on the Wix platform.
• Build out and optimize digital tracking systems, ensuring full integration with the CRM (Owner).
• Design supporting creative assets using Canva and assist with organic social media interaction.
• Conduct continuous SEO optimization initiatives including generating backlinks and structuring blog posts.

Requirements:

• Proven mid-to-senior experience managing paid ad spend, tracking analytics, and executing local SEO.
• Direct operational familiarity with the Wix web platform and CRM tracking architecture.
• Strong graphic design baseline utilizing Canva.
• Background or context within the child education or tutoring sectors is highly preferred.
• Proactive communication traits with the ability to provide independent strategic marketing input.

Scope:

• A dedicated part-time marketing partnership (20 hours per week) aligned to Sydney time (10 am-2 pm or 1 pm-5 pm), focused on turning ad-hoc marketing into an optimized lead engine for early learning centers.

Independent Contractor Perks

• Permanent work from home
• Immediate hiring
• Health Insurance Coverage for eligible locations (for full-time roles only)

Note

• Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.