Job Overview

Our client is looking for an Instagram Outreach Coordinator (Lead Generation) to join a growing online fitness coaching business. In this role, you'll play a key part in expanding the company's client base by engaging with prospective clients through Instagram. You'll build genuine conversations, nurture relationships, and qualify leads for sales calls while representing the brand with an authentic and approachable communication style. This is an excellent opportunity for someone who enjoys social media, relationship-building, and helping drive business growth.

Schedule

Monday - Friday, 5:30 PM - 9:30 PM BST/GMT (20 work hours per week)

Responsibilities

• Conduct daily Instagram outreach by identifying and engaging fitness-interested prospects through related accounts, likes, and activity
• Initiate and manage warm DM conversations that reflect the brand's casual, approachable communication style
• Qualify potential leads through conversation and guide them toward booking a sales call
• Monitor and respond to all incoming Instagram DMs in a timely manner to maintain engagement
• Provide daily end-of-shift reports detailing outreach volume, response rates, and booked calls

Requirements

• Proven experience with Instagram DM outreach and lead generation
• Professional written communication skills with the ability to adapt to a specific brand voice
• Ability to build rapport quickly and maintain genuine, conversational interactions with prospects
• High level of attention to detail when tracking conversations and follow-ups
• Self-motivated and able to work independently with minimal supervision

Independent Contractor Perks

• Permanent work from home
• Immediate hiring

Note

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.