Schedule:

• Mondays to Fridays, flexible schedule within the client’s business hours (with bi-weekly check-ins, US Pacific Time, 20 hours per week)

Scope:

• Manage end-to-end social media presence across Meta, with future expansion to TikTok
• Utilize the practice's existing CRM platform for content scheduling, email blasts, and contact management
• Support the practice's competitive positioning in the San Diego plastic surgery and wellness market
• Potential to expand to full-time based on evolving scope of work

Key Responsibilities:

• Build and maintain a comprehensive content calendar with daily posts across Meta platforms to ensure consistent brand visibility
• Edit and curate high-quality visual and written content that reflects the practice's full range of aesthetic and wellness services
• Plan, execute, and optimize Meta advertising campaigns to drive consultations and patient inquiries
• Create and schedule biweekly or monthly email marketing blasts aligned with practice goals and promotions
• Monitor social media analytics and campaign performance, providing insights and recommendations for optimization
• Coordinate with practice leadership on a weekly basis to align content strategy with business objectives

Requirements:

• Proven experience in social media management and content creation within the healthcare, beauty, or wellness industry
• Strong understanding of Meta platforms, including organic posting and paid advertising
• Experience with email marketing strategy and execution
• High level of attention to detail with the ability to produce polished, brand-consistent content
• Strong written communication skills with the ability to craft compelling captions and messaging
• Self-motivated with the ability to work independently and meet deadlines with minimal supervision

Independent Contractor Perks:

• Permanent work from home
• Immediate hiring

Note:

• Please click the Apply button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.