Administrative Assistant & Social Media Marketing Coordinator

About the Role

We are seeking a highly organized and proactive Administrative Assistant & Social Media Marketing Coordinator to support our growing home healthcare business. This role combines administrative support, client coordination, customer service, and digital marketing responsibilities. The ideal candidate is tech-savvy, detail-oriented, and comfortable interacting with clients and their families while managing multiple priorities in a fast-paced environment.

Work Schedule: Monday to Friday 9am to 6pm EST with one hour of unpaid break

Key Responsibilities

• Manage and optimize Facebook advertising campaigns to generate qualified leads for home healthcare services
• Handle inbound calls through OpenPhone from prospective clients and family members, providing professional and compassionate assistance
• Coordinate client onboarding processes and schedule admission supervisor visits
• Maintain accurate client records and documentation within the Notion CRM platform
• Learn and become proficient in Electronic Visit Verification (EVV) software, including AI-powered features and workflows
• Coordinate client handoffs and communication with care coordinators via email
• Prepare and organize digital files for printing and physical record storage
• Provide daily end-of-day updates summarizing activities, progress, and outstanding items
• Take ownership of recurring administrative tasks and proactively resolve issues when leadership is unavailable
• Monitor and manage internal software systems to ensure smooth day-to-day operations

Qualifications

• Previous experience in administrative/operational support
• Hands-on experience managing Facebook advertising campaigns
• Excellent English communication skills, both written and verbal
• Professional and empathetic phone presence when working with elderly clients and their families
• Strong organizational skills with exceptional attention to detail
• Ability to work independently and exercise sound judgment with minimal supervision
• Experience with CRM systems; Notion experience is a plus
• Quick learner with the ability to adapt to new software and technology platforms
• Reliable internet connection and a dedicated remote work environment

Position Details

• Full-time position (40 hours per week)
• Fully remote role with integration into established team processes and systems
• Client-facing position requiring professionalism, empathy, and strong communication skills
• Diverse responsibilities spanning marketing, administration, operations, and customer support
• Opportunity to become a key user of an innovative software platform during its implementation and training phase
• Direct collaboration with company owners, offering a high degree of autonomy and responsibility