Schedule: Monday - Friday, Flexible Hours Australian Eastern Standard Time (20 work hours per week)

Responsibilities

• Develop and execute comprehensive organic social media strategies across relevant platforms
• Create and manage content calendars that align with brand voice and luxury positioning
• Design and implement paid social media advertising campaigns with budget optimization
• Create polished visual content using design tools such as Canva that reflect the luxury brand aesthetic
• Provide strategic recommendations on maximizing social media performance and engagement
• Write refined, sophisticated copy for social posts, captions, and advertising content
• Monitor analytics and provide regular reporting on campaign performance and insights
• Collaborate with the marketing consultant on integrated campaign planning
• Create landing pages and event-related marketing materials as needed for special campaigns
• Optimize website content and meta descriptions for improved search visibility
• Build quality backlinks to improve domain authority and organic reach

Requirements

• Proven experience managing social media for luxury or premium brands
• Demonstrated expertise in both organic social media strategy and paid advertising campaigns
• Excellent written and verbal communication skills with ability to write polished, refined copy appropriate for luxury audiences
• Strong proficiency in social media advertising platforms including Facebook Ads Manager and Instagram advertising
• Experience with graphic design tools, particularly Canva, to create brand-aligned visual content
• Strong analytical skills with experience monitoring performance metrics and optimizing campaigns

Nice-To-Have Requirements

• Background in SEO optimization and website content strategy
• Experience creating landing pages and ticketed event pages
• Knowledge of email marketing and copywriting for integrated campaigns
• Previous experience working with fashion, jewelry, or lifestyle luxury brands
• Familiarity with e-commerce marketing strategies

Independent Contractor Perks

• Permanent work from home
• Immediate hiring

Note

• Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.