Role Name: Marketing Assistant
Schedule: Part-time (20 hours per week)
Working Hours: Flexible during New South Wales business hours
Work Arrangement: Remote
Client Overview:
Join a growing personal brand focused on health, wellness, education, and audience engagement through digital content, online courses, podcasts, and newsletters. The business is preparing for continued audience growth and an upcoming book launch, requiring a proactive Marketing Assistant to help streamline and expand content distribution efforts.
This role is ideal for someone who enjoys content repurposing, social media coordination, and supporting creative digital marketing initiatives within a purpose-driven brand.
Job Description:
As a Marketing Assistant, you will support the ongoing distribution and organization of content across multiple platforms including social media, podcasts, blogs, newsletters, and online courses.
You will help maintain a consistent digital presence, manage scheduling tools, repurpose existing content into new formats, and contribute creative ideas that support audience growth and engagement.
Responsibilities:
Social Media & Content Scheduling
- Schedule and distribute weekly blog and fortnightly podcast content across social media platforms
- Manage social media scheduling tools such as Metricool to ensure timely and strategic content posting
- Monitor social channels and support ongoing audience engagement initiatives
Content Repurposing & Digital Assets
- Repurpose written content into website blog posts and digital ebooks using Canva templates
- Support content formatting and publishing across multiple digital channels
- Maintain consistency with existing brand guidelines and templates
Online Course & Platform Management
- Upload and organize course materials and resources within Thinkific
- Assist with maintaining a clean and organized online learning platform
- Coordinate digital assets and educational content updates
Newsletter & Audience Growth
- Draft and format Substack newsletters to support audience engagement and follower growth
- Assist with content planning tied to marketing campaigns and book promotion initiatives
- Suggest new content ideas and promotional opportunities proactively
Requirements:
- Proven experience in social media management and content distribution
- Proficiency with Canva, Thinkific, Substack, and scheduling tools such as Metricool or MeetEdgar
- Strong written communication and content formatting skills
- High attention to detail and organizational ability
- Ability to work independently and proactively contribute ideas
- Comfortable managing recurring weekly marketing tasks
Preferred:
- Experience supporting personal brands or small businesses
- Background in health, wellness, lifestyle, or educational industries
Scope & Engagement:
- Part-time role (approximately 20 hours per week)
- Flexible schedule aligned with NSW business hours
- Support content distribution across social media, blogs, podcasts, newsletters, and ebooks
- Assist with audience growth and upcoming book launch initiatives
- Work closely with the business owner to align weekly marketing priorities and campaigns
- Operate within existing systems, templates, and workflows already established by the business
Why Join This Team?:
- Opportunity to support a growing personal brand and online platform
- Creative and varied digital marketing responsibilities
- Flexible remote work arrangement
- Exposure to content marketing, podcast promotion, and online education platforms
- Opportunity to contribute ideas and play a key role in audience growth initiatives