Job Overview

Our client is a wellness coaching business focused on serving neurodivergent mothers through courses, group programs, and digital products. The business has proven product-market fit with strong engagement metrics, including 60% email open rates and 10% click-through rates, and is now scaling distribution channels. This role combines strategic digital marketing with hands-on execution to drive audience growth and revenue conversion. 

Schedule

• Flexible hours as long as emails are sent during business hours, Pert, Australian timezone (20 work hours per week)

Responsibilities

• Transform weekly long-form content (10-minute YouTube videos, podcast episodes, blog posts) into short-form content across Facebook, LinkedIn, YouTube, Instagram, and TikTok.
• Create and schedule content using tools like Social Monials; manage 5+ shorts and 4+ posts per piece of long-form content while maintaining a consistent brand voice.
• Build and optimize sales funnels using the Systeme.io platform to increase conversion rates and generate passive income streams.
• Manage and implement SEO strategies to improve search rankings and increase organic traffic beyond current niche positioning.
• Execute bi-weekly newsletter distribution and implement targeted campaigns using audience segmentation, discounts, and coupons.
• Upload and manage podcast episodes on Podbean and coordinate cross-platform distribution.
• Drive audience engagement and analyze campaign performance, providing proactive solutions and decision-ready options for growth.

Requirements

• 3+ years of proven experience in digital marketing with expertise in social media management, SEO, and sales funnel creation
• Experience with multi-platform content distribution (YouTube, Facebook, LinkedIn, Instagram, TikTok, and podcast platforms)
• Strong proficiency with content management systems, funnel builders, and social media scheduling tools
• Portfolio demonstrating successful social media campaigns, SEO improvements, and conversion rate optimization
• Excellent communication skills with the ability to work independently and problem-solve autonomously

Qualifications

• Familiarity with the Systeme.io platform for website management, email, and e-commerce (Preferred)
• Experience with Canva for content creation and Social Monials for scheduling
• Understanding of neurodivergent audiences and the ability to create empathetic, affirming content
• Experience working with wellness, coaching, or parenting-focused brands
• Background in paid advertising campaign strategy on Facebook and Google platforms

Independent Contractor Perks

• Permanent work from home
• Immediate hiring

Note

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.