Job Overview

Our client is looking for a highly experienced and results-driven Senior Paid Media Specialist to manage and optimize paid advertising campaigns across search and social platforms. We are seeking a strategic thinker with strong hands-on experience in Google Ads and Meta Ads who can confidently oversee campaign strategy, conversion tracking, and reporting for multiple brands. This is a part-time remote role ideal for someone who has successfully managed medium-to-large ad budgets and can demonstrate a track record of measurable campaign success.

Schedule

• Monday - Friday, 08:00 AM - 5:00 PM QLD Time (20 hours per week) Note: Hours are flexible during Queensland business hours.

Responsibilities

• Campaign Management: Manage and optimize Google Ads (Search-focused) and Meta Ads (Facebook & Instagram) campaigns across multiple accounts.
• Optimization: Monitor daily performance and implement strategies to improve conversion outcomes and overall ROI.
• Tracking & Analytics: Configure and optimize Google Tag Manager (GTM), Google Analytics, and Facebook Pixel events to ensure accurate data collection.
• Reporting: Analyze campaign data to provide actionable recommendations and present performance reports to the marketing team.
• Strategy: Collaborate with the team to identify opportunities for campaign growth and lead generation.
• Data Integrity: Manage conversion tracking and event setup to ensure every marketing dollar is accounted for.

Requirements

• Paid Media Expertise: Proven experience handling both Google Ads (Search) and Meta Business Manager.
• Technical Stack: Strong proficiency in Google Analytics, Google Tag Manager, Google Search Console, and Facebook Pixel/Events creation.
• Budget Experience: Previous experience handling monthly ad spends of approximately AUD 30,000–35,000 across multiple companies.
• Analytical Skills: Strong ability to manage multiple accounts simultaneously and derive insights from complex data sets.
• Accountability: Ability to present clear case studies or examples of previous campaign strategies and their specific conversion outcomes.

Qualifications

• Senior-level expertise in paid media (Essential).
• Experience with organic social media or content management (Preferred).
• Experience supporting both paid and organic digital marketing initiatives (Preferred).

Independent Contractor Perks

• Permanent work from home
• Immediate hiring

Note

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.