Job Overview
Our client is looking for a creative and driven Digital Marketing Assistant to spearhead the online presence of their AI-powered CCTV solutions. This role is a hybrid of content creation and strategic outreach, focusing on building brand awareness through short-form video and targeted email marketing. As part of a fast-paced startup environment, you will collaborate directly with the founder to shape marketing strategies and drive the adoption of innovative security technology. This is an exciting opportunity for a "digital native" to grow their skills in LinkedIn management and paid advertising as the business scales.
Schedule
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Monday - Friday, 9:00 AM - 1:00 PM AEST (20 hours per week)
Responsibilities
- Content Creation: Create and edit short-form video content to promote the company's AI-powered CCTV solutions across social channels.
- Email Marketing: Design and manage email templates; coordinate bulk email distribution to targeted lists using automation tools.
- LinkedIn Management: Support the development and growth of the company’s LinkedIn profile and professional brand presence.
- Advertising Support: Assist with planning and executing paid advertising campaigns across Google Ads and Meta Ads as the business expands.
- Brand Integrity: Maintain strict brand consistency across all digital marketing channels and outreach communications.
- Strategy & Insights: Provide recommendations on best practices for marketing platforms and support lead generation efforts.
Requirements
- Marketing Fundamentals: Proven experience in social media content creation and digital marketing principles.
- Email Tool Proficiency: Familiarity with email marketing and bulk distribution platforms such as Apollo and Brevo.
- Copywriting: Strong written communication skills with the ability to craft compelling marketing copy.
- Attention to Detail: High level of precision and the ability to strictly maintain brand guidelines.
- Startup Mindset: Self-starter mentality with the ability to work independently and pivot in a fast-paced environment.
- Ad Platforms: Basic understanding of paid advertising platforms (Google Ads, Meta Ads) is a plus.
Independent Contractor Perks
- Permanent work from home
- Immediate hiring
Note
Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.