Client Overview
An entrepreneur launching two complementary luxury businesses: a premium resort wear collection debuting fall 2026 and a B2B luxury uniform company serving high-end resorts, hotels, cruise lines, and spas. You’ll have the unique opportunity to build both brands from the ground up with creative freedom and direct collaboration with the business owner.

Job Description
You’ll own the complete social media strategy for two luxury brands from day one. This isn’t about managing existing accounts—you’ll be building authentic communities, crafting launch strategies, and positioning these brands in the luxury market. You’ll work directly with the business owner to develop their personal brand as an authentic face of the company, guiding content creation and storytelling that resonates with luxury consumers and B2B clients alike.

Schedule: Monday to Friday, 10am to 6pm Eastern with a 30-minute paid break 

Independent Contractor Perks

• Health Insurance Coverage for eligible locations
• Permanent work from home
• Immediate hiring

Responsibilities

• Develop comprehensive social media strategies for both B2C luxury resort wear and B2B luxury uniform brands
• Create engaging content across platforms to build pre-launch community and drive brand awareness
• Guide and coach the business owner on authentic brand ambassador activities including video content creation
• Strategize and execute the fall 2026 resort wear collection launch campaign
• Position both brands effectively within the luxury market space
• Manage end-to-end social media marketing campaigns and optimize based on analytics
• Coordinate social media efforts between two distinct but complementary luxury brands
• Build and nurture online communities to support upcoming product launches

Requirements:

• Proven experience with US luxury market social media marketing
• Strong background attracting and engaging luxury customers through social media
• Experience with brand launches and building brands from inception
• Expertise in luxury market positioning and authentic brand storytelling
• Ability to work independently while collaborating closely with business owner
• Bonus if you have experience managing multiple brands simultaneously
• It helps if you have B2B marketing experience in hospitality or luxury services

Why Join This Team?

• Ground-floor opportunity to build two luxury brands from scratch
• Direct collaboration with business owner on strategy and creative direction
• Creative freedom to shape brand narratives and community engagement
• Flexible work arrangement with focus on results over rigid schedules
• Long-term growth potential as both brands scale and expand
• Work with premium, high-quality products in the luxury market space

Side Note

• This is a permanent work-from-home role under an Independent Contractor arrangement. Candidates must have their own computer and reliable internet connection, and are responsible for their own taxes and benefits. Professional hourly fees are established based on your performance in the application process.

Reminder

• Please follow the provided link to BruntWork’s Career Site to finish your initial application requirements, including the assessment questions, technical check, and voice recording. Submissions that fulfill all requirements will receive priority review.