Work Schedule
This is a part-time role for 20 hours per week, Monday to Friday. Hours are flexible between 9:00 am and 5:00 pm Sydney time.
Role Overview
We are looking for an experienced SEO Specialist to join our team as our first dedicated in-house marketer. This role is for someone who truly specializes in SEO, not a generalist. You will work directly with the business owner and take ownership of improving search visibility, technical performance, and backlink quality. The ideal candidate is confident with technical SEO, understands how to work with website code, and knows how to build strong, meaningful backlinks that drive real results.
This role requires full transparency in how work is done, including the use of a tracking system during work hours. Comfort with this setup is mandatory.
Key Responsibilities
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Develop and execute SEO strategies that improve rankings, organic traffic, and overall site performance.
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Handle technical SEO tasks, including identifying and fixing code related issues that affect search performance.
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Build high quality backlinks using proven and ethical strategies, going beyond basic blog backlinks.
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Analyze existing SEO performance and identify gaps, opportunities, and priority actions.
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Create and manage supporting content across digital channels when needed to strengthen SEO outcomes.
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Track performance metrics and provide clear reports, insights, and recommendations directly to the business owner.
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Set up and maintain SEO workflows, documentation, and systems as the company’s first in-house marketing hire.
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Work transparently using the required tracking system during scheduled work hours.
Required Skills and Experience
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Proven experience as an SEO Specialist with a strong focus on technical SEO.
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Hands-on experience fixing on-site issues related to code, structure, speed, and indexing.
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Demonstrated success in building high quality backlinks from relevant and authoritative sources.
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Strong understanding of SEO tools, analytics platforms, and performance tracking.
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Ability to explain SEO decisions, actions, and results clearly to a non-technical business owner.
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Comfortable working independently, taking ownership, and being accountable for outcomes.
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Willingness to use a tracking system as part of daily work requirements.
Nice to Have
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Experience working with small businesses or being an early marketing hire.
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Knowledge of content strategy, email marketing, or other digital marketing channels.
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Familiarity with AI tools for SEO analysis or content support.
What We Offer
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Flexible part-time schedule within Sydney business hours.
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Direct access to the business owner and influence over SEO strategy and execution.
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Clear expectations and transparent working environment.
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Opportunity to grow the role as the business scales.
Independent Contractor Perks
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Permanent work from home
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Immediate hiring