Schedule:
- Work Hours: 8:00 AM – 6:00 PM Australian Eastern Time
- Holidays: Melbourne Gazetted Holidays
Role Overview
The client is seeking a highly skilled Sales & Marketing Manager to support our marketing, sales enablement, and business process improvement initiatives. This role combines sales, marketing, and operational efficiency, requiring a proactive individual with strong technical and business process skills.
The successful candidate will manage customer communications, drive LinkedIn and email campaigns, improve internal workflows, and develop tools and documentation to streamline sales operations. This is a hands-on role requiring expertise in marketing automation, AI-driven workflows, CRM management, and collaboration across multiple internal teams.
Key Responsibilities
Customer Newsletter Management
- Plan and issue a customer newsletter on a quarterly basis over a 12–18 month horizon.
- Coordinate with content writers to develop engaging content.
- Publish newsletters via Zoho Campaigns and host on the company website (Squarespace).
- Utilize AI tools like ChatGPT or Copilot to enhance content generation and efficiency.
LinkedIn & Marketing Campaigns
- Develop and execute 24-month multi-touch marketing campaigns targeting specific companies.
- Manage LinkedIn page content and campaign execution.
- Build and maintain a master target database by consolidating multiple data sources including email outreach lists and Excel spreadsheets.
- Leverage marketing tools such as LinkedIn, Lemlist, Lusha, Google Ads for outreach and lead generation.
Sales Process Improvement & Asset Development
- Improve inefficient business processes across sales operations.
- Create better sales assets for RFP responses, security questionnaires, and customer reporting using Zoho and JIRA.
- Develop tools to assist sales teams in responding to RFPs more efficiently.
Internal Knowledge Base & Troubleshooting Wiki
- Create a centralized internal wiki for troubleshooting and operational processes.
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Collaborate with internal teams to create and test “how-to” guides for technical and operational topics.
Experience & Qualifications
- 5+ years experience in a similar sales, marketing, or operational support role.
- 2+ years experience with:
- Zoho Campaigns
- Microsoft Office 365 / SharePoint / Teams
- JIRA
- Marketing & outreach tools: LinkedIn, Lemlist, Lusha, Google Ads
- Proven ability to work with AI tools for business process improvement, content creation, or workflow automation (e.g., ChatGPT, Copilot, Anthropic, Google AI).
- Experience deploying or developing AI solutions for multiple use cases, including Azure AI or OpenAI API.
- Strong project management, organization, and communication skills.
Independent Contractor Perks
- HMO Coverage for eligible locations
- Permanent work from home
- Immediate hiring