Schedule:
- 40 hours per week
- Monday- Friday; 8am-5pm with a 1-hour unpaid break
Client Timezone: Pacific Standard Time
Company Overview
A leading SaaS company providing customizable insurance agency platforms for quotes, sales, and service, making it easy for insurance professionals to manage their businesses online. We specialize in providing tools and solutions that enable insurance agents to operate efficiently and effectively, allowing them to focus on growing their businesses.
Position Summary
We are looking for an experienced Marketing Strategist who can craft and implement marketing campaigns across multiple platforms. This role is ideal for a candidate who understands the customer journey and can create strategies for nurturing new leads and converting them into clients. Experience with CRM platforms, especially Active Campaign, is highly valued.
Key Responsibilities
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Develop and execute multi-channel marketing campaigns focusing on lead generation and nurturing.
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Leverage CRM platforms, including Active Campaign, to build, launch, and track marketing campaign performance.
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Record and analyze meetings, extracting key information to create actionable marketing materials and follow-ups.
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Assist in generating new business through a variety of platforms and marketing strategies.
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Create and implement marketing campaigns tailored to different stages of the customer lifecycle (new lead/new client).
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Collaborate closely with sales and customer service teams to align marketing efforts with overall business objectives.
Preferred Qualifications
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Strong understanding of CRM platforms, especially Active Campaign.
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Skilled in recording meetings and extracting actionable insights for campaign generation.
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Proficient in a range of marketing tools and platforms, with a focus on automation and analytics.
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Excellent verbal and written communication skills.
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Ability to work both independently and collaboratively within a team.
Independent Contractor Perks
- HMO Coverage in eligible locations
- Permanent work from home
- Immediate hiring
- Steady freelance job