Schedule: Monday to Friday from 8 AM to 5 PM Melbourne time with 1 hour unpaid lunch break. 

Total weekly hours: 40 Hours

 

Your mission:

• Drive revenue growth through paid media
• Build and optimize high-converting ad funnels
• Maximize ROAS while keeping CAC on target
• Launch and improve campaigns using data insights

 

Responsibilities

Paid Ad Campaign Management

• Plan, build, and manage campaigns on Meta (Facebook/Instagram), Google Ads, YouTube, LinkedIn, and X (Twitter)
• Launch and scale lead-gen and conversion campaigns focused on revenue
• Manage retargeting, lookalike, and custom audiences
• Run A/B tests on creatives, audiences, placements, and bids
• Optimize funnels from ad click to conversion (landing pages, CTAs, follow-ups)

Performance & Attribution

• Track ROAS, CAC, LTV, cost per lead, conversion rate, and pipeline value
• Use GA4, UTM tracking, HubSpot/Salesforce, and ad platforms for revenue attribution
• Analyze results and iterate quickly to stay profitable

Budget & Strategy

• Manage monthly ad budgets of $10K–$50K+
• Develop strategies based on platform, product, and audience
• Align campaigns with product launches, promos, or pricing updates

 

Requirements

• 2+ years managing paid campaigns on Meta, Google, YouTube, LinkedIn, etc.
• Success managing $10K+/month budgets with 3x+ ROAS
• Strong in ad funnels, audience segmentation, tracking, and attribution
• B2B (LinkedIn) and D2C (Meta) campaign experience
• Ability to write ad copy and collaborate on creatives
• Skilled with GA4, Meta Ads Manager, Google Ads, LinkedIn Campaign Manager, HubSpot/Salesforce
• Strong analytical, strategic, and communication skills
• Organized and able to manage multiple campaigns independently

 

Independent Contractor Perks

• Permanent work-from-home setup
• HMO coverage for eligible locations
• Immediate hiring
• Steady freelance job