Role Name: Social Media Marketing Specialist
Schedule:
- 20 hours per week
- Flexible schedule (4 hours per day, Monday-Friday)
Client Timezone: Pacific Time (PST/PDT)
Client Overview
Join a rapidly expanding insurance brokerage that’s making waves across multiple states! This dynamic company has built a thriving operation in California and is now strategically expanding nationwide through innovative partnerships. With a proven track record of success and more client demand than they can handle, they’re looking for talented individuals to help fuel their ambitious growth plans. You’ll be working with an entrepreneurial leader who values innovation and is committed to building a legitimate, credible presence in new markets. This is an exciting opportunity to be part of a company’s expansion journey and make a real impact on their digital strategy.
Job Description
We’re seeking a creative and strategic Social Media Marketing Specialist to spearhead our digital presence across multiple states as we expand our insurance brokerage operations. You’ll be responsible for building and managing our social media channels from the ground up, creating the foundation for business partnerships and client acquisition in new markets. This role offers the unique opportunity to shape our social media strategy in a highly regulated industry, where your work will directly contribute to our expansion goals and partnership negotiations. You’ll work closely with leadership to establish credible social proof through engaging content and meaningful follower growth across Instagram, Facebook, and YouTube platforms.
Responsibilities
- Build and manage Instagram, Facebook, and YouTube channels across multiple target states
- Develop and execute content scheduling strategies using social media management tools
- Grow follower base and increase engagement rates across all platforms
- Promote and share existing insurance company materials and approved content from major carriers
- Engage with prospective clients through social media messaging and comments
- Create comprehensive content strategies to establish market credibility and social proof
- Target appropriate audiences based on content type, platform, and geographic location
- Monitor social media performance and respond to interactions in a timely manner
- Support business partnership initiatives by building legitimate social media presence
- Ensure all content complies with insurance industry regulations and guidelines
Requirements
- Proven experience in social media marketing and management
- Familiarity with social media scheduling and management tools
- Understanding of audience targeting and engagement strategies
- Knowledge of insurance industry compliance and regulations strongly preferred
- Ability to work independently and manage multiple platforms simultaneously
- Excellent English communication skills, both written and verbal
- Experience with content promotion and community building
- Bilingual Spanish capabilities preferred but not required
- Self-motivated with strong attention to detail
- Comfortable working in a regulated industry environment
Independent Contractor Perks
- Permanent Work from Home
- Immediate Hiring
- Steady freelance job