Schedule:

• 20 hours per week
• Tuesday, Wednesday, Thursday; flexible between 9AM to 5PM Melbourne, VIC

Client Overview

Join a rapidly growing premium lifestyle brand that’s making waves in the resort wear and swimwear space. This sophisticated direct-to-consumer brand creates stunning collections for the modern woman, positioning itself in the affordable luxury market with an emphasis on quality and style. With a strong digital presence and growing customer base, this 2.5-year-old brand is looking for talented individuals to help take their social media presence to the next level.

Job Overview

We’re looking for a creative and detail-oriented Social Media & Community Specialist to lead our organic content strategy, email marketing, and customer engagement. This role is perfect for someone who loves premium fashion, understands modern content trends, and enjoys building strong customer relationships.

Responsibilities:

Social Media & Content

• Plan and manage organic content on Instagram, TikTok, and Pinterest

• Schedule content that aligns with brand themes like inspiration, education, and community

• Create and edit short-form videos using provided assets

• Maintain a cohesive, high-quality brand voice and look across all social platforms

Email Marketing (via Klaviyo)

• Send out weekly email campaigns

• Set up and manage automated flows (e.g. Welcome, Abandoned Cart, Post-Purchase)

• Write clear, refined copy for emails

• Segment audiences and track performance for ongoing improvements

Community & Customer Support

• Respond to emails and Instagram DMs in a timely and friendly manner

• Manage returns and customer service with a focus on a premium experience

• Collect and share customer feedback with the team

• Support growth through sourcing user-generated content and light influencer outreach

Platform & Tools Management

• Make basic updates in Shopify (e.g. product linking, order tracking)

• Use tools like Klaviyo, Later or Planoly, Canva or CapCut for scheduling and editing

Requirements

• 3+ years of proven experience in social media management and email marketing (must share a comprehensive portfolio)

• Strong writing and editing skills with an eye for detail

• Experience with tools like Klaviyo, Shopify, Canva, CapCut, Later/Planoly

• Excellent communication and customer service skills

• Understanding of fashion and visual branding is a plus

• Self-motivated and able to work independently or with a small team

Independent Contractor Perks

• Permanent work from home
  
• Immediate hiring
  
• Steady freelance job