Job Overview
You’ll be the architect of our social media strategy, transforming a proven but traditionally-sold software solution into a digital marketing powerhouse. This isn’t about vanity metrics – you’ll own the entire funnel from social visibility to direct sales conversion. You’ll work with a founder who has 20+ years of sales experience and has already proven the product-market fit. Your mission: scale their “Amish tech company” approach into a modern, automated lead generation machine that drives real revenue.

Schedule
Mon-Fri 8:30AM - 5:00PM EST, 30 Min for lunch

Independent Contractor Perks
-Permanent work from home
-Immediate hiring
-Health Insurance Coverage for eligible locations 

Responsibilities
-Develop and execute comprehensive social media strategies across Facebook, Instagram, and LinkedIn with a direct sales focus
-Create high-converting content including posts, reels, captions, and visual assets that drive prospects to purchase
-Transform weekly webinar content into powerful social media assets (reels, posts, YouTube content)
-Manage content calendars and ensure consistent, strategic posting across all platforms
-Execute LinkedIn outreach campaigns and community engagement to build qualified connections
-Set up and optimize paid advertising campaigns including lookalike audiences and retargeting funnels
-Respond to inquiries and messages across platforms to nurture leads through the sales process
-Provide detailed performance reporting focused on conversions, lead quality, and revenue attribution
-Join relevant industry groups and communities to increase brand visibility and generate leads
-Collaborate with founder to align social strategy with proven sales messaging and value propositions

Requirements
-Proven experience in social media marketing with demonstrated lead generation and conversion results
-Strong knowledge of Facebook, Instagram, and LinkedIn advertising platforms and best practices
-Experience creating sales-focused content that drives direct conversions, not just engagement
-Proficiency with paid advertising strategies including audience targeting, retargeting, and conversion -optimization
-Ability to repurpose long-form content (webinars, presentations) into engaging social media assets
-Understanding of B2B sales funnels and how social media fits into the customer journey
-Experience with social media analytics and reporting tools to track ROI and conversion metrics
-Bonus if you have experience in fintech, real estate, or B2B software marketing
-Familiarity with community management and LinkedIn outreach strategies

Side Note
This is a permanent work-from-home role under an Independent Contractor arrangement. Candidates must have their own computer and reliable internet connection and are responsible for their own taxes and benefits. Professional hourly fees are established based on your performance in the application process.

Reminder
Please follow the provided link to BruntWork’s Career Site to finish your initial application requirements, including the assessment questions, technical check, and voice recording. Submissions with all requirements fulfilled will receive priority review.

Why Join This Team?
-Work with a proven product that’s already generating significant traction and revenue
-Partner directly with an experienced founder who understands sales and will support your success
-Opportunity to scale from part-time to full-time as the business grows rapidly
-Transform existing high-quality content assets (weekly webinars) into social media gold
-Join at the perfect inflection point – proven product, ready to scale, minimal competition
-Remote flexibility with clear performance metrics and growth potential